A follow up to one of my favorite documentaries, Helvetica, Gary Hustwit in working on a new film, Objectified. Per the film's website:
Objectified is a feature-length independent documentary about industrial design. It's look at the creativity at work behind everything from toothbrushes to tech gadgets. It's about the people who re-examine, re-evaluate and re-invent our manufactured environment on a daily bases. It's about personal expression, identity, consumerism, and sustainability. It's about our relationship to mass-produced objects and, by extension, the people who design them.
Through vérité footage and in=depth conversation, the film documents the creative processes of some of the world's most influential designers, and looks at how the things they make inpact our lives. What can we learn about who we are, and who we want to be, from the objects with which we surround ourselves?"After browsing the site, I saw some notable faces including my personal fave, Jonathon Ive, Senior Industrial Designer for Apple. The film is due out early 2009.
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